Continuing the
programme of highly successful IT events held at Bedford College, a
joint British Computer Society (BCS) and Bedford College free
evening lecture will be held on Thursday 9 February 2012.
This event promises to unravel the secrets of
email marketing from planning your strategy to successfully
achieving your targets.
“Hitting the Mark – Effective Email
Marketing” by speaker Tink Taylor, Chief Operating Officer
of dotDigitalGroup, will give the audience the keys to success in
planning email marketing campaigns.
The audience will learn how
to:
- Benefit from the practical lessons gained
from an expose of High Street retailers’ email marketing
campaigns
- Learn from the successes and failures of some
of the UK’s biggest online brands
- Receive a checklist for email best practice,
hints and tips - as well as the industry must read – “Hitting the
Mark” email marketing benchmark report.
Hitting the Mark – Effective Email
Marketing
Thursday 9 February 2012 (6.00-8.00
pm)
Studio Theatre, Bedford College,
Cauldwell Street, Bedford MK42 9AH
Make sure you
book your place now by registering here
Click here for more
information about all IT courses on offer at Bedford
College